BMCE Bank brings Europe closer to Morocco

On the 22nd of March, this annual campaign took place in Trappes (France), which brought BMCE Bank, one of Morocco's most important banks, closer to Moroccan citizens throughout a large part of Europe, in strategic cities throughout France, Italy and Spain.

In relation to this campaign, mobile banks shall be visiting these three countries during the next three months. Any type of banking transaction that does not require cash, may be carried out at these mobile banks, such as TPV bank transfers, balance queries, cheque deposits or account openings. On the main objectives of this campaign was to ease the money transfer process between Europe and Morocco, as well as increasing brand awareness throughout the old continent.